Video Production Pricing
“How much does a video cost?” is a question we hear a lot, of course. But it’s an open ended question. Kind of like “How much does a house cost?” or “How much does a car cost?” We need a little more information. What kind of house? What type of car? Think about making a movie. Most feature films are about two hours long. But one can cost a couple million to make, another, like the movie Avatar, can cost several hundred million. Why is one film 100 times more expensive? It is all about what it took to create that two or so hours of film. The same is true in video. After all, we are shooting like film.
The factor that affects the budget for your video project the most is complexity. By complexity we are talking about what it takes to complete your project. Basically – “how difficult will it be to create your vision?” What makes things complex? Things like shooting on multiple locations, using complex equipment like film dollies, a crane, Steadicam, or even a helicopter. Post production can be complex if your video is heavy with special effects, 3D models, or animation. Complexity always involves more time. And that is THE determining factor in the cost of a video production: the time it takes to complete the project.
Why go through all this added work and cost? Because it adds emotional punch to your video production. Picture this: A camera cranes down from a brilliant sunset sky, dropping twenty feet over a fountain to reveal the happy couple enjoying dinner by the ocean. That is a breathtaking shot! It is sure to make the viewer envious and want to be that happy couple. A camera on a tripod panning over to reveal the same couple would not be anywhere near as inspiring. Hollywood uses these tools to bring emotion and excitement to movies and TV shows. Here at CinematixHD we do it for the same reason- to increase the emotional impact your video has on the viewer. The problem is that one of these shots takes hours to set up and complete, the other takes moments. That choice will be reflected in the cost of the video production.
How much complexity to add to a production is a balancing act. You must weigh the pay off. Does the added complexity and thus the added cost increase the value of my video project? Many times it will. But how much is enough? That is a decision we make together. Ask yourself - What message are we trying to convey? What is the best way to get this message across that will have the greatest return on my investment? After all, that is what a video project is. It is an investment that you expect a return on. At CinematixHD we never lose sight of that objective.
CinematixHD specializes in filming action, adventure, and excitement. In other words ADRENALINE. Based in Atlanta Georgia, we create exciting and pulse pounding videos for businesses, resorts, adventure industries, vacation destinations and other cutting edge companies for websites, DVDs, television, and motion pictures. Our services include filming, directing, video editing- you tell us what you need. Dramamine is optional.